Partner Success & Integration Manager

Budget: R65,000 - R75,000 pm

Location: CPT, ZA

Working Type: Hybrid

Responsibilities include:

• Platforms, Tech, Analytics & Compliance:
  • Utilise marketing technology (Martech and AdTech) tools to track, analyse, and optimise lead generation and affiliate performance.
  • Have a good grasp of how ads are served, tracked and created (HTML)
  • Implement and manage affiliate tracking systems, ensuring accurate tracking and reporting.
  • Provide regular reports on affiliate and lead generation performance, campaign effectiveness, and ROI.
  • Use data-driven insights to make informed decisions and strategic recommendations.
  • Ensure all affiliate and lead generation activities comply with industry standards and regulations.
  • Stay updated on the latest trends and best practices in affiliate marketing, lead generation, and MarTech.
• Affiliate Program Development:
  • Develop, implement and manage comprehensive outbound affiliate marketing programs to generate high-quality leads for 3rd party partners in the financial, data and technology verticals.
  • Identify, recruit, and onboard new affiliate partners to expand the affiliate network.
  • Design and execute lead generation campaigns to drive targeted 1st party traffic and convert leads into 3rd party customers.
  • Optimise lead funnels and user journeys to maximise lead quality and conversion rates.
  • Monitor affiliate program performance and analyse data to identify areas for improvement.
  • Conduct A/B testing and other methodologies to optimise affiliate campaigns and increase lead quality and ROI.
  • Build and maintain strong relationships with key affiliates, ensuring they have the necessary tools and resources to succeed.
  • Act as the primary point of contact for affiliate partners, providing ongoing support and communication.
• ‍Support Role for General Marketing:
  • Utilise skills and experience to assist marketing team with acquisition and retention for core product across various digital channels including inbound affiliates, SEO, PPC, and DM where needed.
  • Assist in the development of a customer rewards programme.

Qualifications:

• Minimum of 5 years of experience in affiliate marketing and lead generation.
• Proven experience with outbound affiliate marketing programs and MarTech tools.
• Strong understanding of SEO, PPC, email marketing, and content marketing as they relate to lead generation.
• Proficiency in tracking software.Excellent analytical skills and data-driven thinking.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Excellent communication and interpersonal skills.Bachelor's degree in Marketing, Technology, or a related field would be advantageous

How can I apply?

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