Marketing Manager

Demand Generation Manager

This is a brand new role in our business. It’s an opportunity to take end-to-end responsibility for the outbound Go-to-Market campaigns that we run for our customers. You’ll get to work directly with the C-level sales and marketing leadership of high growth FinTechs, develop campaign strategy, create campaign assets, and optimize campaign execution.

CPT
Full Time

About this position

Budget: R60 000 (per month)

Location: Claremont, Cape Town

Working Environment: In-office

Start Date: ASAP

Responsibilities: 

  • Managing the end to end campaign setup process 
  • Facilitating workshops with stakeholders 
  • Creating campaign assets including 
    • Strategy 
    • Target Audience (ICPs & Personas) 
    • Messaging 
  • Reviewing & optimizing campaign strategy and performance 
  • You’ll develop a deep understanding of the international FinTech landscape, learn our methodology for setting up and running high performing demand gen campaigns, and work closely with FinTech marketing leaders at multiple high growth companies.

Requirements:

  • University degree in English, Linguistics, Marketing or another relevant subject 
  • 5+ years marketing work experience 
  • 2+ years B2B marketing experience - experience setting up and managing Go-to-Market / lead generation / demand generation campaigns
  • Copy writing - Experience writing conversion focused copy (e.g. email, paid ads, social posts) 
  • Stakeholder management - experience taking briefs, managing workshops, and building relationships with customers

Benefits:

  • Macbook 
  • 20 days leave per annum 
  • Annual discretionary bonus 
  • Office weekly, monthly, quarterly, and annual social events

How can I apply?

Fill out the below form, to apply to join the community and explore the opportunity.